R7 LIFESTYLE PRIVATE LIMITED • ESTD. 2016

Style.
Quality.
Value.

Contemporary men's fashion and lifestyle, created for today's Indian consumer.

R N JOY by R7Affordable
Premium
₹299 — ₹2,499

01 / Company

Building a modern
Indian fashion business.

R7 LIFESTYLE PRIVATE LIMITED is a growing fashion and lifestyle company focused on creating modern, affordable and quality-driven products for today’s Indian consumer.

The company operates with a strong focus on men’s fashion, combining contemporary design, reliable quality and accessible pricing.

With an integrated approach covering product development, manufacturing, sourcing, retail and digital channels, the company is building a scalable fashion business with long-term growth potential.

02 / Product portfolio

Complete men's
wardrobe.

Fashion built around comfort, design and value — with the portfolio continuing to expand.

01

Apparel

T-Shirts · Shirts · Jeans · Trousers · Jackets · Co-ord Sets · Ethnic Wear

02

Lifestyle

Accessories · Perfumes & Deodorants · Other Men's Fashion Essentials

03

Future category

Footwear designed to complement the existing men's fashion and lifestyle portfolio.

PRICE POSITIONING₹299 — ₹2,499AFFORDABLE PREMIUM

03 / Quality assurance

Quality is a
core pillar.

Fabric & Material Selection
Product Construction
Stitching & Finishing
Colour & Fabric Consistency
Fit & Comfort
Final Product Inspection
Packaging & Presentation

Our approach is to deliver products that provide customers with the right balance of quality, comfort, design and value.

04 / Manufacturing & sourcing

A diversified
production ecosystem.

Our sourcing and manufacturing network connects specialised production capabilities across key textile and fashion hubs in India.

AhmedabadMumbaiBengaluruTirupurLudhiana
≈ 30,000Pieces / Month
Production Capability

05 / Business model

From product
to scale.

PRODUCTDevelopment
BRANDBuilding
RETAILExperience
DIGITALReach
FRANCHISEExpansion
SCALENational

Retail

Physical stores provide direct brand experience and product discovery.

Online

Digital commerce and online channels enable wider customer reach.

Franchise

A scalable retail network for expansion into new markets.

06 / Current presence

Growing across
Gujarat.

04Retail Stores
01Ahmedabad
02Anand
03Surendranagar
04Rajula

Our retail presence provides a strong foundation for understanding customer preferences, testing products and building brand recognition.

07 / What sets us apart

Designed around
the customer.

01

Affordable Premium

Premium-looking fashion at accessible price points.

02

Contemporary Design

Modern styles designed around current consumer preferences.

03

Complete Men's Wardrobe

A growing portfolio covering multiple categories.

04

Strong Manufacturing Network

Diversified sourcing and manufacturing across key Indian markets.

05

Scalable Supply Ecosystem

Infrastructure designed to support increasing volumes and expansion.

06

Multi-Channel Presence

Retail, online and future franchise opportunities working together.

08 / The next generation

Building for
Gen Z.

Trend-driven design

Contemporary products inspired by changing fashion trends.

Affordable fashion

Premium-looking products at accessible prices.

Digital-first communication

Social media, digital content and online engagement.

Young & expressive identity

A modern, confident and relevant brand personality.

09 / Future category

Step into
footwear.

Footwear is planned as an important future category in the R N JOY by R7 lifestyle ecosystem.

SneakersCasual ShoesSports-InspiredLoafersSandals & SlidesEveryday Lifestyle

The objective is a complete men's fashion and lifestyle proposition where customers can discover apparel, accessories, fragrance and footwear under R N JOY by R7.

10 / Growth roadmap

From Gujarat to
national scale.

Product DevelopmentBrand BuildingRetail ExpansionDigital GrowthFranchise Expansion100+ STORES

VISION

To build a trusted and aspirational Indian fashion and lifestyle brand known for Style, Quality and Value.

MISSION

To make modern fashion accessible through quality products, contemporary design, efficient sourcing and a customer-first approach.

11 / Contact

Let's build the
next chapter.

R7 LIFESTYLE PRIVATE LIMITED

B-120, Sumel Business Park 6,
Dudheshwar Road,
Ahmedabad – 380004, Gujarat, India

PHONE
+91 90338 06310
+91 75750 81292

EMAIL
info@rnjoy.in

WEB
www.rnjoy.in